What is Black Hat SEO and Why Should You Care?

What is Black Hat SEO and Why Should You Care?

What is Black Hat SEO? Black Hat SEO is a technique used to improve search engine rankings through illegitimate methods such as spamming, cloaking, and keyword stuffing. Who doesn’t want to rank on search engines? Of course, everyone does. After all, it’s...
What is White Hat SEO?

What is White Hat SEO?

According to 67% of digital marketers, having the right strategy for search engine optimization (SEO) is significant for their overall digital marketing plans. There are two main types of search engine marketing: white hat and black hat. Both types of search engine...
The Ultimate Guide to SEO in 2023

The Ultimate Guide to SEO in 2023

You know what to do when you need new marketing ideas, don’t ya? Or even time to find a new accounting software. Well, maybe not for your car tires! A recent study found that 82% of B2B buyers turn the first thing to Google looking for a solution to a problem –...