There are still some company owners who need convincing that they need a Facebook page, despite the fact that 2.9 billion people use Facebook and 1.9 billion individuals log in every day. I still get the question, do we need a Facebook page? The answer to that...
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What is International SEO?
Search engine optimization is a vital part of any brand's strategy to reach the top positions in search results, it involves optimizing a brand's website to rank higher in the search results. With more than 3.5 billion searches a day, there's a huge opportunity for...
How to Schedule Instagram Posts
Having the proper content on Instagram can increase your chances of engaging with your audience and generating more conversions. Unfortunately, sometimes, it's not so simple to schedule a few posts on Instagram at the exact time that you want to get the most...
12 SEO Tools to Better Optimize Your Website
A website audit is an important part of SEO. You need to know what's working and what isn't if you want your website to rank higher in search engine results pages (SERPs). In this blog post, we will discuss 16 SEO tools that you can use to audit your website. These...
What is Black Hat SEO and Why Should You Care?
What is Black Hat SEO? Black Hat SEO is a technique used to improve search engine rankings through illegitimate methods such as spamming, cloaking, and keyword stuffing. Who doesn't want to rank on search engines? Of course, everyone does. After all, it's vital for...
What is White Hat SEO?
According to 67% of digital marketers, having the right strategy for search engine optimization (SEO) is significant for their overall digital marketing plans. There are two main types of search engine marketing: white hat and black hat. Both types of search engine...
10 SEO Tips from an SEO Expert: Optimize Your Website for Google
If you're running a website, it's important to make sure that it is SEO-friendly. SEO, or search engine optimization, is the process of optimizing a website so that it appears higher in search engine results pages. In this blog post, we will be discussing 12 SEO tips...
9 Things to Check Out Before Sending a Marketing Email
Imagine sending a marketing email to 500+ contacts only to discover a silly spelling mistake, a wrong image, or that you added a wrong or broken link. Well, guess what? I'm not proud of it, but it did happen to me once. Imagine the embarrassment I felt... Now, let's...
Instagram for Beginners: A Guide to Getting Started
If you're considering whether or not you should start a new personal or business Instagram profile, then you should stop, and just do it (Apologies to Nike and perhaps Shia Labeouf, I had to). You might be looking for a way to connect with friends and family all over...