If you’re like most business owners, you are probably listed on Yelp. And if you’re like most business owners, you have more than one listing. You may even have multiple accounts. This is a big mistake. Having duplicate listings on Yelp can wreak havoc on your local SEO and cause your ranking to plummet. In this blog post, we will discuss the consequences of having duplicate listings and how to fix them!
What are Duplicate Listings?
Duplicate listings are when two or more businesses have the same name, address, and phone number. This is a big problem because it confuses customers and search engines alike.
When customers see multiple listings for the same business, they don’t know which one to choose. And when search engines see duplicate listings, they don’t know which one to rank. This can lead to your business being buried in the search results.
Duplicate listings on Yelp can be a real pain. Not only do they make it difficult for customers to find the right business, but they can also lead to confusion and frustration.
The most common reason for duplicate listings is that businesses will create multiple listings in an attempt to improve their chances of being found by potential customers.
While this may seem like a good idea at first, it can actually do more harm than good. Duplicate listings will often be flagged by Yelp users, and businesses that are caught creating them can be subject to punitive action by the site. In the end, it’s simply not worth the risk.
How Can Duplicate Listings Affect My Business?
There are several ways that duplicate listings can affect your business:
- It can hurt your local SEO. Search engines like Google use local SEO to determine which businesses to show in the search results. If you have duplicate listings, it’s likely that only one of your listings will be shown. This can lead to a decrease in traffic and customers.
- It can confuse customers. As we mentioned before, customers can get confused when they see multiple listings for the same business. This can lead to them choosing another business or simply not choosing any at all.
- It can damage your reputation. If customers see multiple listings for your business and they’re not sure which one is the correct one, it can reflect poorly on your business. This can damage your reputation and make it difficult to build trust with potential customers.
How Can I Fix My Duplicate Listings?
If you have duplicate listings on Yelp, don’t worry. There are steps you can take to fix the problem.
The first step is to claim your business listings. This will allow you to control the information that is displayed on your listing. You can also add photos, hours of operation, and other important information that will help customers find your business.
The next step is to delete any duplicate listings. You can do this by contacting Yelp and requesting to remove these duplicate listings. Be sure to include links to duplicate listings so that Yelp can easily find and remove them.
Finally, you will want to monitor your listing closely to make sure that no new duplicates are created. This can be a time-consuming task, but it’s important to keep an eye on your listing to ensure that it remains accurate and up-to-date.
By taking these steps, you can fix your duplicate listings and improve your local SEO. With a little effort, you can fix the problem and get your business back on track.
Do you have any questions about duplicate listings or local SEO? Leave a comment below or contact us today! We’re happy to help!